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| Mila Kunis Gemfields' Global Ambassador |
Mumbai, 11 April, 2013
Gemfields,
the world’s leading coloured gemstone producer, unveiled a truly
one-of-a-kind set of fine jewellery collaborations with 36 leading
international designers.
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This
collection of designer collaborations underscores not only the beauty
of the gemstones, but also the range of shades, shapes and sizes that
make up Gemfields’ portfolio. Whether precision cuts, cabochons that
look like candy or slices that are ruggedly organic, each Gemfields
Zambian emerald, Mozambican ruby and Zambian amethyst was the starting
point for a bespoke creation. To coincide with the launch of this
project, Gemfields unveiled a new global advertising campaign featuring
brand ambassador Mila Kunis wearing ethically sourced Zambian emeralds
and Mozambican rubies shot by Mario Sorrenti in Los Angeles
Building
on the success of its emerald and amethyst operations in Zambia,
Gemfields has now ventured into rubies, processed in Mozambique.
Globally, it is the leading manufacturer and producer of emeralds
“Gemfields
has observed that the demand for coloured gemstones in India has
increased by 50% per year over the last four years alone, and we expect
this percentage to grow higher in the coming years”, states Ian Harebottle, Gemfields Chief Executive Officer. “The
overall acceptance, demand and popularity of gemstones in India have
significantly risen in pursuit of owning something unique and
unparalleled. In-fact, most of our gemstones are sent to India to be cut
and polished. Indeed, Jaipur – where we are well established – is known
as the emerald capital of the world.”
(Press Release)
(Press Release)
I love model eye color.. and what is the thing that model in 2nd picture holding.. looks interesting
ReplyDeletethe necklace is amazing! 0.o
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